Articles by Kelsey Mckeon

Good Website vs. Great Website: What Do UX Designers Do?

What UX designers do

As business becomes increasingly digital, a website's user experience (UX) can make or break an online company. Although some companies design their own websites and mobile apps, it takes a professional UX designer to translate customers' intent, preferences, and needs into a customer-centric, intuitive flow of pages and functions.

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